Elektra Group Alliances for the Future

Electricidad Guerra S.A. distributes electrical material and appliances. It was founded in 1948 by Ricardo Guerra Ruiz, who began his activity as an individual entrepreneur in Logroño (La Rioja) until 1981. From that year on he continued to progress, by then as a public limited company.

In 1982 Electricidad Guerra Soria S.A. was constituted, also dedicated to the distribution of electrical material and appliances, working from a small warehouse in the town of Soria.

In 1987, Electricidad Guerra S.A. opened a new sales outlet in Calahorra (La Rioja), and in 2007 both companies joined Grupo Elektra.

In March 2010 Electricidad Guerra Soria S.A. opened yet another new sales outlet in Cabanillas del Campo (Guadalajara), in line with the Grupo Elektra policy of expansion.

In 2014 a project is drawn up for a merger between both companies and approval is given for Electricidad Guerra Soria S.A. to join the business structure of Electricidad Guerra S.A. Starting from 2015 the commercial activity develops under the single company name and corporate identity of Electricidad Guerra S.A.